A smiling woman with long blonde hair wearing a black top and a necklace with a teardrop-shaped pendant, standing against a colorful background with lime green and teal sections.

LEXI AMORIELLO

Amazon: Universal Epic Universe

One of my first campaigns for Amazon’s Branded Activations team was for the brand launch of Universal Epic Universe merchandise.

Advertisement for Universal Epic Universe merchandise, featuring T-shirts, a hoodie, a tumbler, and a theme park illustration with a dragon and Viking characters.
Banner advertising new Epic Universe merchandise on Amazon, featuring T-shirts, a hoodie, and a tumbler with themes from universal Epic Universe.
A mobile phone screen displaying Amazon's app with a promotion for Epic Universe merchandise, including T-shirts, a hoodie, and a water bottle, featuring game-related designs, with a dragon from a fantasy setting below the products.